Supported by the Garfield Weston Foundation
Legacies provide around £1.9 billion income for charities every year. The legacy market is experiencing strong growth and all charities no matter how large or small should consider how they can build a legacy income stream
This e-learning course will give you the tools and understanding to build a Legacy Programme appropriate for your organisation.
To access the course, you must join as an FSI Member (free for under £1m turnover) or Associate Member (if above £1m but under £5m turnover) or purchase one-off access by emailing firstname.lastname@example.org.
NOTE: Course will appear in your basket at full price, and discounts will be added prior to payment
At the end of this course participants will be able to:
- Explain the unique characteristics of legacy fundraising and the benefits and challenge to your charity.
- Developing a legacy fundraising strategy that complements other types of fundraising in the charity and evaluate its success.
- Identify, prioritise and engage legacy prospects.
- Develop appropriate and effective communications related to legacy giving including written materials.
- Comply with relevant legislation and best practice in relation to legacy fundraising.
This course will benefit all fundraisers wanting to expand their knowledge and develop Legacy Fundraising Campaigns as part of their overall fundraising mix.
The course takes place online. It will take you through a series of modules, each explained through audio clips and written sections. You will also undertake a number of interactive exercises, some of which you will be asked to download and complete separately. A full downloadable workbook is provided in the Pre-Course information section.
The course is designed to take approximately 8 hours to complete in full, with all exercises done thoroughly. You can undertake the modules at any pace you want, within your access period (standard 30 days), and can pause at any point and come back to where you were. Please note: the access period begins on date of purchase.